
Last year, a couple of new popular shows reminded non-podcast listeners that these weirdly-named online radio shows were still a thing. Tech podcast networks TWiT and 5by5, as well as popular public radio podcasts This American Life, Radiolab and Planet Money have been around for years, registering tens of millions of downloads per month. The reality vastly differs from this narrative. If you’ve been reading articles about podcasts in the last few months, all of them talk about a Great Podcast Renaissance. When you hear people enjoying each other’s time, you enjoy it with them.” And listeners become really invested in you. They are talking and you are listening to them have this conversation,” Relay FM co-founder Myke Hurley told me. Usually, the only time you hear that is in these scenarios when you’ve got two buddies sitting here. “The shows that we do are conversations between friends - you feel the connection between the friends. All these shows feature two or three co-hosts who just talk for an hour or two - you get to hear the same hosts every week. “The shows that we do are conversations between friends”īut the show topics matter less than the hosts. They feature discussions about space exploration, nostalgia, pens or the intersection between our analog lives and digital devices. Some shows are about a specific aspect of technology, such as Apple, Google or video games, while others are very hard to describe. The company’s mission statement is broad on purpose as you can find many different shows on the company’s website. But if it’s something you are into, you’ll like it.”

Sometimes it means that it’s not the most popular show on the planet, and some of these shows are difficult to get into. We are this type of people - we get interested in topics and we want to know everything about them,” Relay FM co-founder Stephen Hackett told me. “Relay FM is for people who are creative, curious and obsessive.

Building this loyal audience was an overnight success six years in the making. Just a year later, Relay FM features 16 different shows and delivers 1.5 million downloads every month. When Myke Hurley and Stephen Hackett launched Relay FM, they expected to build a small independent network of weekly tech podcasts.
